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ROSHN Group
PeriodMar 2021 – Dec 2023
PositionSenior Development Manager
LocationRiyadh, Saudi Arabia
Mixed-UseCommunity RetailPIF-Backed
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ROSHN Group

Led the retail and F&B district within ROSHN's flagship Sedra community. Delivered 85,000 sqm of leasable area on time and 6% under budget.

// Overview

Led the retail, F&B, and entertainment district within ROSHN's flagship Sedra community — a PIF-backed residential mega-development in north Riyadh. Managed the full development cycle from schematic design through tenant fit-out coordination, delivering 85,000 sqm of leasable area on schedule and 6% under budget.

// Key Highlights

Impact & Results

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Delivered 85,000 sqm retail and entertainment district on time and under budget

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Managed full cycle from schematic design to tenant fit-out coordination

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Introduced phased opening strategy that achieved 70% occupancy at launch

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Established design guidelines adopted across ROSHN's national portfolio

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